Advertisement for Tang, "Chosen for the Gemini Astronauts," 1966

Summary

President John F. Kennedy's vision to explore the "new frontier" of space ignited the public's imagination. General Foods Corporation marketed Tang, a fruit flavored powdered drink, in 1959. Sales were poor until NASA selected it for use on John Glenn's 1962 Mercury flight and subsequent missions.

President John F. Kennedy's vision to explore the "new frontier" of space ignited the public's imagination. General Foods Corporation marketed Tang, a fruit flavored powdered drink, in 1959. Sales were poor until NASA selected it for use on John Glenn's 1962 Mercury flight and subsequent missions.

Artifact

Advertisement

Date Made

06 May 1966

Subject Date

06 May 1966

Creators

General Foods Corporation 

Creator Notes

Advertisement removed from the May 6, 1966 issue of Life magazine. Created for General Foods Corporation.

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

2013.53.1

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 13.75 in

Width: 10.5 in  (irregular cut)

Inscriptions

Partial text from top of page down: Tang was chosen for the Gemini astronauts / ... and for the Ryans. / ... On every American space flight since Gemini IV, the / astronauts drank Tang. Tang is the instant breakfast drink... / chosen for NASA's Gemini Astronauts. / Why not choose it for your family, too?

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