Ford Charcoal Briquets Display Booth, 1936

Summary

Ford Motor Company targeted commercial restaurateurs, not backyard barbeque chefs, with this booth promoting the company's charcoal briquettes. The briquettes were made from wood scraps produced by Ford's extensive sawmill operations in Kingsford, Michigan. The charcoal side business was far removed from the automotive industry, but perfectly in keeping with Henry Ford's desire to reduce and reuse waste.

Ford Motor Company targeted commercial restaurateurs, not backyard barbeque chefs, with this booth promoting the company's charcoal briquettes. The briquettes were made from wood scraps produced by Ford's extensive sawmill operations in Kingsford, Michigan. The charcoal side business was far removed from the automotive industry, but perfectly in keeping with Henry Ford's desire to reduce and reuse waste.

Artifact

Photographic print

Date Made

19 January 1936

Subject Date

19 January 1936

Collection Title

General Photographs Series 

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

64.167.833.P.65025

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 11 in

Width: 8 in

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