Illustration of the Heinz Company "57" Logo for Heinz's "Spice of Life" Booklet, 1915-1925
THF292428 / Illustration of the Heinz Company "57" Logo for Heinz's "Spice of Life" Booklet, 1915-1925
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Artifact Overview
The H.J. Heinz Company marketed its products everywhere from stores to various publications and even on streetcars. This layout represents one of the steps in the marketing process in which the drawing or illustration, size, color, and arrangement are taken into consideration before the final product is created. This illustration was used in the H.J. Heinz Company publication, "The Spice of Life."
Artifact Details
Artifact
Illustration (Layout feature)
Date Made
1915-1925
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1759
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Cardboard
Ink
Paper (Fiber product)
Pencil (Marking material)
Technique
Drawing (Image-making)
Handwriting
Lithography
Mounting
Color
Black-and-white (Colors)
Dimensions
Height: 10.75 in
Width: 9.5 in
Inscriptions
written on back:
The Back Cover of "Spice of Life."
Keywords |
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Related Artifacts
ArtifactThe Spice of Life: A Visitor's View of the Home of the "57," circa 1915
The H.J. Heinz Company took pride in proving that its products were created in a pure, clean, and wholesome way. In addition to opening the factory for public tours, the company also produced publications to show readers what the factory was like. This booklet provides readers with photographs of the employees and the buildings, along with descriptions of the manufacturing process.