Advertising Layout Showing Chef with Heinz Cooked Spaghetti, circa 1925
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Artifact Overview
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. Advertising layouts were a step in the marketing process where the drawing, size, color, and arrangement were taken into consideration before the final advertisement was created. This layout shows a Heinz advertisement for its heat-to-serve spaghetti.
Artifact Details
Artifact
Pen and ink drawing
Subject Date
circa 1925
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1739
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Ink
Paper (Fiber product)
Technique
Drawing (Image-making)
Color
Black-and-white (Colors)
Dimensions
Height: 13.5 in
Width: 12.625 in
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