Streetcar Advertising Poster for Heinz Chili Sauce, circa 1930
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Artifact Overview
Henry J. Heinz rarely missed an opportunity to market his "57 Varieties" -- a catchy slogan he created despite offering a line of more than 60 packaged food products. A prolific promoter, Heinz aimed to reach consumers in stores, at home, and everywhere in-between. This colorful poster advertised Heinz Chili Sauce to passengers riding in a streetcar.
Artifact Details
Artifact
Poster
Subject Date
circa 1930
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.425
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Paper (Fiber product)
Colored ink
Technique
Chromolithography
Printing (Process)
Color
Brown
Green
Multicolored
Reddish orange
Dimensions
Height: 10.75 in
Width: 20.25 in
Inscriptions
written on front:
Heinz Chili Sauce / For Meats, Fish and Game / One of the 57
written on back:
Merchants are authorized to / refund full purchase money / when any package bearing / our name fails to give entire / satisfaction. / H. J. Heinz Co.
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