Streetcar Advertising Poster for Heinz Chow Chow Pickle, "A Flavor Really Distinctive," circa 1920

Henry J. Heinz rarely missed an opportunity to market his "57 Varieties" -- a catchy slogan he created despite offering a line of more than 60 packaged food products. A prolific promoter, Heinz aimed to reach consumers in stores, at home, and everywhere in-between. This colorful poster advertised Heinz Chow Chow Pickle, a kind of relish, to passengers riding a streetcar.