Holiday Inn of Valdosta, Georgia, 1964

THF204442 / Holiday Inn of Valdosta, Georgia, 1964
01

Artifact Overview

Holiday Inn, founded in 1952, set the model for nationally franchised motel chains that were moderately priced, comfortably furnished, and consistently managed. This postcard from the 1960s show one of the chain's motels in Valdosta, Georgia. The visitor wrote that he stayed for two nights. His previous night's stay was at a Holiday Inn in Tennessee.

Artifact Details

Artifact

Postcard

Date Made

1964

Subject Date

1964

Creator Notes

Made by Curt Teich Co. for Holiday Inn, Inc.

Location

at Henry Ford Museum in Driving America

Object ID

87.9.2.9

Credit

From the Collections of The Henry Ford. Gift of Mr. and Mrs. Robert Moores.

Material

Paper (Fiber product)
Cardboard

Technique

Photomechanical processes

Color

Multicolored

Dimensions

Height: 3.438 in
Width: 5.5 in

02

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    On a family road trip in 1951, building developer Kemmons Wilson spent nights in motel rooms that he found to be overpriced and uncomfortable. When the entrepreneur returned home to Memphis, Tennessee, he decided to build his own motel that offered consistent, quality service and amenities at family-friendly prices. Within a few years, Wilson’s Holiday Inns had revolutionized industry standards and become the nation’s largest lodging chain.