H. J. Heinz Company Shipping Crate

With comprehensive marketing strategies, the H.J. Heinz Company became a household name, sending its products across the country. The company made its own boxes, glassware, cans, advertisements, and labels, allowing most production to be completed in-house. This photograph shows a Heinz shipping crate for "Style C Assortment" of Heinz products, ready to be shipped from Pennsylvania to Massachusetts.