H. J. Heinz Co. Apple Cider Vinegar Barrel Head, circa 1910
01
Artifact Overview
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. Advertising layouts were a step in the marketing process where the drawing, size, color, and arrangement were taken into consideration before the final advertisement was created. This layout advertised Heinz vinegar, one of the Heinz "57 Varieties."
Artifact Details
Artifact
Photographic print
Subject Date
circa 1910
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1614
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Illustration board
Pencil (Marking material)
Technique
Gelatin silver process
Mounting
Color
Sepia (Color)
Dimensions
Height: 13.875 in (including mount)
Width: 11 in (including mount)
Height: 7 in (photo)
Width: 5 in (photo)
Inscriptions
artists notes and measurements in margins.
barrel head in photo reads:
H. J. Heinz Co. Pittsburgh, U. S. A. / Pure / Apple Cider / Vinegar / Fermented / Test No. / 4414 / Nov. / 1902 / 50 gals.
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