Advertising Illustration Showing Various Heinz Products, 1910-1925
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Artifact Overview
The H.J. Heinz Company employed ambitious and comprehensive advertising strategies to meet consumers at home, in stores, and everywhere in between. Drawings, illustrations and modified photographs of Heinz products were often used for advertising and in publications. This advertising layout represents a step in the marketing process where the size and arrangement are taken into consideration before the final advertisement is created.
Artifact Details
Artifact
Watercolor (Painting)
Date Made
1910-1925
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1265
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Illustration board
Ink
Paper (Fiber product)
Watercolor (Paint)
Technique
Mounting
Watercolor painting (Technique)
Color
Multicolored
Dimensions
Height: 22 in
Width: 30 in
Inscriptions
printed on back:
Faced with genuine hand-made whatman - perfect quality / extra hard sized. The registered trade-mark is your guarantee. / Whatman / Drawing / Board / trade supplied by the / sole distributors in the U.S.A. / H. Reeve Angel & Co. Inc., New York City. / Obtainable in Five surfaces: - HP (hot-pressed) for pen and ink, CP (cold-pressed) / and R (rough) for water color, also special surfaces Nos. 1 and 2 for wash drawing.
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