Gerald Ford Campaign Button, 1976

Artifact Overview

In 1976, Democratic candidate Jimmy Carter endeared himself to many potential voters by using the symbols of the humble peanut--denoting his family peanut farm in Georgia--and his toothy grin, which his supporters felt appeared genuine and down to earth. This pro-Gerald Ford button turned the peanut symbol into a negative appeal against Carter.

Artifact Details

Artifact

Button (Information artifact)

Date Made

1976

Subject Date

1976

Creators

N.G. Slater Corporation

Place of Creation

United States, New York, New York

Location

Not on exhibit to the public.

Object ID

2001.80.9

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)
Metal

Dimensions

Diameter: 3.5 in

Inscriptions

front: DON'T SETTLE FOR PEANUTS / Elect FORD edge: N. G. SLATER CORP. NYC 11 AFL CIO . . . .[illegible]

Keywords	Buttons (Information artifacts) Campaign buttons Political campaigns Ford, Gerald R., 1913-2006 Republican Party (U.S. : 1854- ) Presidential campaigns Presidential candidates Presidential elections Republican elephant (Symbolic character)