Program for the "44th Annual Chicago Auto Show," 1952
THF107910 / Program for the "44th Annual Chicago Auto Show," 1952 / front
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Artifact Overview
Auto shows use glamour, giveaways, spectacle, and sex appeal to show off manufacturers' latest offerings. Part entertainment and part consumer education, auto shows have their roots in 19th Century industrial exhibitions and world's fairs. New York City hosted America's first auto show in 1900 and the idea caught on. Paying crowds took away this program from the 1952 Chicago show.
Artifact Details
Artifact
Program (Document)
Subject Date
16 February 1952-24 February 1952
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
2011.0.4.99
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Color
Black-and-white (Colors)
Multicolored
Dimensions
Height: 12 in
Width: 8.875 in
Keywords |
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Related Content
SetAuto Shows
- 16 Artifacts
Auto shows serve many purposes. They provide automakers with a place to share their latest models with the press and the public. They allow aftermarket vendors to promote goods and services. And they give visitors a chance to research -- or maybe just dream about -- their next new car. Part trade show, part show business, the auto show is an institution nearly as old as the automobile itself.