Advertising Layout for Heinz Company's Holland, Michigan Branch, circa 1915
01
Artifact Overview
The H.J. Heinz Company published pamphlets, brochures, and booklets that detailed the company's history and manufacturing process. This advertising layout represents one of the steps in the marketing process where arrangement is considered before the final advertisement is created. This layout would have surrounded text promoting Heinz products. The empty square at the bottom would have featured an image of the branch factory in Holland, Michigan.
Artifact Details
Artifact
Layout (Printer matter)
Date Made
circa 1915
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1270
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Illustration board
Ink
Pencil (Marking material)
Technique
Handwriting
Printing (Process)
Dimensions
Height: 25.5 in
Width: 20.5 in
Inscriptions
printed on front:
Heinz / Fifty-Seven Varieties / Food - Sauces - Pickles - Condiments / Pure - Clean - Appetizing / One of Heinz 16 Branch Manufacturing Establishments, Holland, Michigan
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