La-Z-Boy Advertising Poster for Naugahyde, 1955
THF290396 / La-Z-Boy Advertising Poster for Naugahyde, 1955
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Artifact Overview
La-Z-Boy, the reclining chair company founded in the late 1920s by Edwin Shoemaker and Edward Knabusch, continued to innovate during the 1950s. In addition to its own innovations, La-Z-Boy incorporated those developed by others. This advertisement announced recliners upholstered in Naugahyde, a coated fabric created by the U.S. Rubber Company. Naugahyde was the quintessential home decor material of the 1950s and 1960s.
Artifact Details
Artifact
Poster
Subject Date
03 May 1955
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
2015.78.1.45
Credit
From the Collections of The Henry Ford. Gift of La-Z-Boy, Incorporated.
Material
Fome-Cor (TM)
Paper (Fiber product)
Technique
Mounting
Printing (Process)
Color
Black-and-white (Colors)
Dimensions
Height: 25.75 in
Width: 17 in
Keywords |
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Related Content
SetTechnological Innovations at La-Z-Boy
- 19 Artifacts
In 1927, Edwin Shoemaker and Edward Knabusch -- cousins with a shared interest in building things -- founded a furniture-making business. Their ambition to create new products (and to improve upon existing ones) became a defining characteristic of the company. This group of artifacts represents La-Z-Boy's history of innovation motivated by consumers' ever-changing tastes and demands.