Crate Label, "Stafford's Blacks Brand Grapes," circa 1930

01

Artifact Overview

Lithographers created colorful, eye-catching labels to help sell products. Designs often featured popular themes or motifs; some also reflected the prejudices of the time. Illustrators often depicted African-Americans in comical situations -- like this boy wearing a colander as a hat. These images dehumanized African Americans and affirmed the discriminatory biases many white Americans held.

Artifact Details

Artifact

Crate label

Date Made

circa 1930

Location

Not on exhibit to the public.

Object ID

89.311.101

Credit

From the Collections of The Henry Ford. Gift of Out of the West Publishing.

Material

Paper (Fiber product)

Technique

Lithography
Printing (Process)

Color

Black (Color)
Dark blue
Green
Multicolored
Red
Yellow (Color)

Dimensions

Height: 4 in
Width: 13 in