M & M's "Welcome New Millennium", circa 1999
01
Artifact Overview
Lots of companies tried to cash in on the fervor surrounding the year 2000. The Mars candy company started early, promoting its M&M's as "The Official Candy of the New Millennium" by 1998. Why tie M&M's to the new year? MM is the Roman numeral for 2000.
Artifact Details
Artifact
Favor
Date Made
circa 1999
Creators
Place of Creation
Location
By Request in the Benson Ford Research Center
Object ID
2000.63.29.9.1
Credit
From the Collections of The Henry Ford.
Material
Cardboard
Foil (Metal)
Color
Multicolored
Silver (Color)
Dimensions
Height: 4.5 in
Diameter: 4.75 in
Inscriptions
on front of headband:
WELCOME NEW / MILLENNIUM!
on back of headband:
(C) AMSCAN (R) / ASSEMBLED IN MEXICO / NO. 25820 103
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