"The Second Ford Treasury of Favorite Recipes from Famous Eating Places," 1954
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Artifact Overview
A Ford Motor Company recipe book might seem unusual, but the automaker appealed to customers through wide-ranging marketing efforts in the post-World War II era. Beginning in 1950, writer and food critic Nancy Kennedy compiled recipes from Ford's promotional magazines, Ford Times and Lincoln-Mercury Times, in a series of recipe books. These "Treasuries of Favorite Recipes" spotlighted noteworthy American restaurants.
Artifact Details
Artifact
Book
Date Made
1954
Subject Date
1954
Place of Creation
Collection Title
Location
Not on exhibit to the public.
Object ID
64.167.951.46
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 7 in
Width: 5.75 in
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