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REO Automobile Emblem, 1920-1930

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Artifact Overview

REO took its name from the initials of its founder, Ransom Eli Olds, previously founder of Oldsmobile. REO made cars and trucks that were steady sellers up through the Depression. Its last car was manufactured in 1936. The name continued in a truck division of one of its succeeding owners, White Motors. The REO brand lasted into the 1970s.

Artifact Details

Artifact

Radiator emblem

Date Made

1920-1930

Creator Notes

Made for Reo Motor Car Company, Lansing, Michigan.

Location

at Henry Ford Museum in Driving America

Object ID

86.129.78

Credit

From the Collections of The Henry Ford.

Material

Brass (Alloy)
Enamel (Fused coating)

Technique

Cloisonne
Die casting

Color

Copper (Color)
Red
White (Color)

Dimensions

Height: 2.063 in
Width: 2.875 in
Thickness: 0.06 in

Inscriptions

Center: REO Verso: illegible makers mark
REO Automobile Emblem, 1920-1930