Layout for Title Page of "Heinz Year Book for 1928"
01
Artifact Overview
The H.J. Heinz Company employed an ambitious and comprehensive advertising strategy to market its "57 Varieties" of pickled foods and condiments to customers at home, in stores, and everywhere in between. This layout was for the "Heinz Year Book" for 1928, which featured dozens of images that described the company's advertising strategy.
Artifact Details
Artifact
Layout (Printer matter)
Date Made
circa 1925
Subject Date
1928
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
53.41.1772
Credit
From the Collections of The Henry Ford. Gift of H.J. Heinz Co.
Material
Illustration board
Ink
Pencil (Marking material)
Technique
Handwriting
Lithography
Printing (Process)
Color
Black-and-white (Colors)
Dimensions
Height: 24 in
Width: 16 in
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