Advertising Layout Drawing of a Maid Serving Heinz Baked Beans, circa 1920

01

Artifact Overview

The H.J. Heinz Company marketed their products in stores, magazines, on trade cards, and even on streetcars. This advertising layout drawing represents one of the steps in the marketing process in which the drawing, size, and shading are taken into consideration before the final advertisement is created.

Artifact Details

Artifact

Drawing (Visual work)

Date Made

circa 1920

Location

By Request in the Benson Ford Research Center

Object ID

53.41.453

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Glue
Illustration board
Ink
Paint (Coating)
Paper (Fiber product)
Pencil (Marking material)

Technique

Drawing (Image-making)
Handwriting
Mounting
Painting (Coating)

Color

Black-and-white (Colors)

Dimensions

Height: 16.625 in
Width: 12.625 in