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- Preston Tucker Presenting the 1948 Tucker Sedan - Preston Tucker unveiled his Tucker 48 prototype in a glitzy ceremony at the Tucker Corporation's Chicago plant on June 19, 1947. Some 5,000 people came to see the car Mr. Tucker had been promoting in newspapers and magazines for months. The crowd loved it. In the following weeks, many investors and dealers signed on with Tucker based on that enthusiasm.
- 1947-1948
- Collections - Artifact
Preston Tucker Presenting the 1948 Tucker Sedan
Preston Tucker unveiled his Tucker 48 prototype in a glitzy ceremony at the Tucker Corporation's Chicago plant on June 19, 1947. Some 5,000 people came to see the car Mr. Tucker had been promoting in newspapers and magazines for months. The crowd loved it. In the following weeks, many investors and dealers signed on with Tucker based on that enthusiasm.
- Preston Tucker with 1948 Tucker Sedan - In this 1948 publicity photograph, Preston Tucker shows off the large trunk of his new automotive creation. Tucker promoted the car himself and attracted much interest. However, his company built only 51 cars before financial troubles killed the company -- and Tucker's innovative automobile along with it.
- 1947-1948
- Collections - Artifact
Preston Tucker with 1948 Tucker Sedan
In this 1948 publicity photograph, Preston Tucker shows off the large trunk of his new automotive creation. Tucker promoted the car himself and attracted much interest. However, his company built only 51 cars before financial troubles killed the company -- and Tucker's innovative automobile along with it.
- View of a 1948 Tucker Torpedo, with Press Release on Preston Tucker's Award from the Museum of Science and Industry - After unveiling his prototype Tucker 48 in June 1947, Preston Tucker took the car on a nationwide publicity tour. At New York's Museum of Science and Industry, thousands of visitors paid 48 cents each for a chance to view the car. Thousands more saw the prototype in Los Angeles, Chicago, and other American cities.
- circa 1948
- Collections - Artifact
View of a 1948 Tucker Torpedo, with Press Release on Preston Tucker's Award from the Museum of Science and Industry
After unveiling his prototype Tucker 48 in June 1947, Preston Tucker took the car on a nationwide publicity tour. At New York's Museum of Science and Industry, thousands of visitors paid 48 cents each for a chance to view the car. Thousands more saw the prototype in Los Angeles, Chicago, and other American cities.
- Preston Tucker and the Tucker 48 - Swooping fenders and six exhaust pipes make the Tucker look like a rocket ship. But Preston Tucker's car mixes fantasy with practicality. The center light turns with the front wheels to cast light around corners. Taillights are visible from the side for safety. Doors curve into the roof for easier entry and exit, while grilles on the rear fenders feed cooling air to the rear-mounted engine.
- March 17, 2023
- Collections - Set
Preston Tucker and the Tucker 48
Swooping fenders and six exhaust pipes make the Tucker look like a rocket ship. But Preston Tucker's car mixes fantasy with practicality. The center light turns with the front wheels to cast light around corners. Taillights are visible from the side for safety. Doors curve into the roof for easier entry and exit, while grilles on the rear fenders feed cooling air to the rear-mounted engine.
- Section of The Sunday Bulletin, Philadelphia, from April 18, 1947, Showing 1948 Tucker Automobile Advertisement - Preston Tucker previewed his all-new Tucker 48 sedan with a massive marketing campaign. Articles and advertisements appeared in newspapers across the country, like this one from Philadelphia's <em>Sunday Bulletin</em>. The ad emphasized the Tucker Corporation's seasoned management team, which included veterans from General Motors, Chrysler, Ford, and Borg-Warner -- in addition to Mr. Tucker himself.
- April 18, 1947
- Collections - Artifact
Section of The Sunday Bulletin, Philadelphia, from April 18, 1947, Showing 1948 Tucker Automobile Advertisement
Preston Tucker previewed his all-new Tucker 48 sedan with a massive marketing campaign. Articles and advertisements appeared in newspapers across the country, like this one from Philadelphia's Sunday Bulletin. The ad emphasized the Tucker Corporation's seasoned management team, which included veterans from General Motors, Chrysler, Ford, and Borg-Warner -- in addition to Mr. Tucker himself.
- Car Radio for 1948 Tucker Automobile - Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. This Tucker-branded radio could be purchased prior to owning the car. Many radios were sold but only 51 cars were built.
- 1947
- Collections - Artifact
Car Radio for 1948 Tucker Automobile
Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. This Tucker-branded radio could be purchased prior to owning the car. Many radios were sold but only 51 cars were built.
- Movie Poster, "Tucker: The Man and His Dream," 1988 - Director Francis Ford Coppola brought Preston Tucker's story to the big screen in the 1988 film <em>Tucker: The Man and His Dream</em>. Jeff Bridges played the supersalesman out to revolutionize the postwar auto industry with his futuristic, rear-engine Tucker 48 sedan. Though some scenes and characters were fictionalized, the movie accurately captured the excitement generated by Tucker's car.
- 1988
- Collections - Artifact
Movie Poster, "Tucker: The Man and His Dream," 1988
Director Francis Ford Coppola brought Preston Tucker's story to the big screen in the 1988 film Tucker: The Man and His Dream. Jeff Bridges played the supersalesman out to revolutionize the postwar auto industry with his futuristic, rear-engine Tucker 48 sedan. Though some scenes and characters were fictionalized, the movie accurately captured the excitement generated by Tucker's car.
- Henry Ford, Harvey Firestone, Preston Tucker, Henry Ford II, Benson Ford, and Edsel Ford at Indianapolis Motor Speedway, 1932 - Henry Ford (left) posed at the 1932 Indianapolis 500 with Preston Tucker (center) and Edsel Ford (right). Tucker, along with Harry Miller, collaborated with Ford Motor Company on ten race cars for the 1935 Indy 500. The cars were designed and built in a rush without the benefit of proper testing. Steering problems prevented all ten from finishing the race.
- 1932
- Collections - Artifact
Henry Ford, Harvey Firestone, Preston Tucker, Henry Ford II, Benson Ford, and Edsel Ford at Indianapolis Motor Speedway, 1932
Henry Ford (left) posed at the 1932 Indianapolis 500 with Preston Tucker (center) and Edsel Ford (right). Tucker, along with Harry Miller, collaborated with Ford Motor Company on ten race cars for the 1935 Indy 500. The cars were designed and built in a rush without the benefit of proper testing. Steering problems prevented all ten from finishing the race.
- 1948 Tucker Sales Brochure, "The Story of the Tucker '48" - Preston Tucker heralded his Tucker 48 as "the car you have been waiting for." From its three headlights to its rear-mounted engine, the Tucker certainly was unique. But some of its promised innovations, like the torque-converter transmission and disc brakes, never made it into production. Fifty-one Tuckers were built before the company went out of business.
- 1948
- Collections - Artifact
1948 Tucker Sales Brochure, "The Story of the Tucker '48"
Preston Tucker heralded his Tucker 48 as "the car you have been waiting for." From its three headlights to its rear-mounted engine, the Tucker certainly was unique. But some of its promised innovations, like the torque-converter transmission and disc brakes, never made it into production. Fifty-one Tuckers were built before the company went out of business.
- 1948 Tucker 48 Sedan - Swooping fenders and six exhaust pipes make the Tucker look like a rocket ship. But Preston Tucker's car mixes fantasy with practicality. The center light turns with the front wheels to cast light around corners. Taillights are visible from the side for safety. Doors curve into the roof for easier entry and exit, while grilles on the rear fenders feed cooling air to the rear-mounted engine.
- 1948
- Collections - Artifact
1948 Tucker 48 Sedan
Swooping fenders and six exhaust pipes make the Tucker look like a rocket ship. But Preston Tucker's car mixes fantasy with practicality. The center light turns with the front wheels to cast light around corners. Taillights are visible from the side for safety. Doors curve into the roof for easier entry and exit, while grilles on the rear fenders feed cooling air to the rear-mounted engine.