Portrait of Henry Ford, 1928

Summary

Henry Ford's reluctance to replace the aging Model T eroded his company's sales in the mid-1920s. Chevrolet, which offered fresher styling and more advanced engineering at a comparable price, beat Ford to become the best-selling car in the United States in 1927. Ford Motor Company regained the lead in 1928 after the introduction of its new Model A.

Henry Ford's reluctance to replace the aging Model T eroded his company's sales in the mid-1920s. Chevrolet, which offered fresher styling and more advanced engineering at a comparable price, beat Ford to become the best-selling car in the United States in 1927. Ford Motor Company regained the lead in 1928 after the introduction of its new Model A.

Artifact

Photographic print

Subject Date

1928

Creators

Unknown

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

P.O.129.G

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 10 in

Width: 8.25 in

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