Newspaper Article, "Gold Rush is Started by Ford's $5 Offer," January 7, 1914

Summary

Ford's $5 Day was huge news across the country. Never before had any employer offered this much money for unskilled work. The plan came with numerous strings attached, including rather intrusive company investigations to insure that workers would not spend their money on riotous living (as defined by Ford Motor Company) but workers accepted the intrusion because the money was so good.

Ford's $5 Day was huge news across the country. Never before had any employer offered this much money for unskilled work. The plan came with numerous strings attached, including rather intrusive company investigations to insure that workers would not spend their money on riotous living (as defined by Ford Motor Company) but workers accepted the intrusion because the money was so good.

Artifact

Photographic print

Subject Date

7 January 1914

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

P.D.507

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 10 in

Width: 8.25 in

Inscriptions

Printed headline: 'GOLD RUSH' / IS STARTED / BY FORD'S / $5 OFFER / Thousands of Men Seek Em / ployment in Detroit Factory. / Will Distribute $10,000,000 in / Semi-Monthly Bonuses. No Employe (sic) to Receive Less / Than Five Dollars a Day. / (TIMES-STAR SPECIAL DISPATCH) / DETROIT, Mich., January 7. / -- Henry Ford in an interview to-

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