Sam Joseph Grocery Store Display of Heinz Products, Grand Rapids, Michigan, 1929

THF275198 / Sam Joseph Grocery Store Display of Heinz Products, Grand Rapids, Michigan, 1929
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Artifact Overview

"Pickle King" H. J. Heinz's confidence in his products prompted his extraordinary guarantee -- if you didn't find his food satisfactory, you could get your money back. His faith in his product established trust in his customers and provided them with zero financial risk in trying a new product. His guarantee is featured here in the middle of his other advertisements.

Artifact Details

Artifact

Photographic print

Subject Date

1929

Location

By Request in the Benson Ford Research Center

Object ID

53.41.726

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Linen (Material)
Paper (Fiber product)

Technique

Gelatin silver process
Mounting

Color

Black-and-white (Colors)

Dimensions

Height: 7.625 in
Width: 10.625 in

Inscriptions

written on back: Sam Joseph, 606 Wealthy Avenue, Grand Rapids, Michigan, / Date of Sale 9-9-29 to [?]/29 inc., 1166 packages sold.
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    Henry J. Heinz: His Recipe for Success

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    With a unique flair for marketing and a high standard of production, H. J. Heinz changed Americans' attitudes towards processed food products. From exclusively selling horseradish in 1869 to offering over 60 varieties of products, Heinz built an empire and became a household name. This selection of items highlights the passion, dedication, and creativity of the entrepreneur behind one of the most recognizable companies in the world.