Advertising Poster, "La-Z-Boy More than Just a Great Recliner," circa 1990

THF290310 / Advertising Poster, "La-Z-Boy More than Just a Great Recliner," circa 1990
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Artifact Overview

Artifact Details

Artifact

Poster

Subject Date

circa 1990

Location

By Request in the Benson Ford Research Center

Object ID

2015.78.1.53

Credit

From the Collections of The Henry Ford. Gift of La-Z-Boy, Incorporated.

Material

Paper (Fiber product)
Fome-Cor (TM)

Technique

Mounting
Printing (Process)

Color

Multicolored

Dimensions

Height: 12 in
Width: 17 in

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    La-Z-Boy co-founder Edward Knabusch concentrated his attention on marketing, through both traditional media and his unique approaches. Though the message evolved, advertising remained a central focus throughout the company’s history. These artifacts represent a range of La-Z-Boy's marketing strategies, including showroom displays, advertisements, and special promotions.