Early La-Z-Boy Chairs Showroom Display, 1940
THF290374 / Early La-Z-Boy Chairs Showroom Display, 1940
01
Artifact Overview
La-Z-Boy furniture showrooms featured artful displays that presented a variety of styles and fabrics available for reclining chairs--the core of the business. Signage and displays emphasized comfort, inviting customers to sit down and test "the world's most comfortable chair" for themselves.
Artifact Details
Artifact
Photographic print
Subject Date
1940
Creators
Collection Title
Location
By Request in the Benson Ford Research Center
Object ID
2015.78.1.330
Credit
From the Collections of The Henry Ford. Gift of La-Z-Boy, Incorporated.
Material
Paper (Fiber product)
Cardboard
Technique
Photographic processes
Mounting
Color
Black-and-white (Colors)
Dimensions
Height: 11 in
Width: 14 in
Inscriptions
on label:
1940 / Showroom Display of early LA-Z-BOY chairs. The entire line for that year consisted of the five models on display.
Keywords |
|---|
02
Related Content
SetMarketing La-Z-Boy
- 25 Artifacts
La-Z-Boy co-founder Edward Knabusch concentrated his attention on marketing, through both traditional media and his unique approaches. Though the message evolved, advertising remained a central focus throughout the company’s history. These artifacts represent a range of La-Z-Boy's marketing strategies, including showroom displays, advertisements, and special promotions.