1952 Wienermobile

Summary

Carl Mayer, nephew of the company's namesake, created the first Oscar Mayer Wienermobile in 1936. In the years since, more than a dozen Wienermobiles have promoted the brand at stores, parades and festivals. Spokesman George Molchan, portraying the character "Little Oscar," traveled with the Wienermobile from 1951 to 1987. Today the vehicles are accompanied by college interns known as "Hotdoggers."

Carl Mayer, nephew of the company's namesake, created the first Oscar Mayer Wienermobile in 1936. In the years since, more than a dozen Wienermobiles have promoted the brand at stores, parades and festivals. Spokesman George Molchan, portraying the character "Little Oscar," traveled with the Wienermobile from 1951 to 1987. Today the vehicles are accompanied by college interns known as "Hotdoggers."

Artifact

Automobile

Date Made

1952

Creators

Chrysler Corporation. Dodge Division 

General Motors Corporation. Chevrolet Motor Division 

Gerstenslager Company 

Place of Creation

United States, Ohio, Wooster 

Creator Notes

Body made by Gerstenslager Company in Wooster, Ohio, on an early 1950s Dodge chassis with a Chevrolet 350 V-8 engine.

Henry Ford Museum
 On Exhibit

at Henry Ford Museum in Wienermobile

Object ID

91.143.1

Credit

From the Collections of The Henry Ford. Gift of Oscar Mayer Foods Corporation.

Material

Fiberglass
Steel (Alloy)
Metal
Rubber (Material)
Glass (Material)
Plastic

Color

Reddish orange
Yellow (Color)
Black (Color)

Dimensions

Height: 122 in

Width: 75 in

Length: 266 in

Wheelbase: 126 in

Inscriptions

Sides: Oscar / Mayer / YELLOW BAND WIENERS

Specifications

Make & Model: 1952 Oscar Mayer Wienermobile

Maker (Body): Gerstenslager Company, Wooster, Ohio

Maker (Chassis): Dodge Division, Chrysler Corporation, Highland Park, Michigan

Engine: Chevrolet V-8, overhead valves, 350 cubic inches

Transmission: 3-speed manual

Height: 122 inches

Wheelbase: 126 inches

Width: 75 inches

Overall length: 266 inches

Weight: 6500 pounds

Horsepower: 255 at 4600 revolutions per minute

Pounds per horsepower: 25.5

Price: $9,500

Average 1952 wage: $3,660 per year

Time you'd work to buy this truck: about 2 years, 7 months

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