Ford Motor Company Publication, "The Woman and the Ford," circa 1915
Add to SetSummary
The growing number of women driving Model Ts could not escape Ford Motor Company's attention. Ford was one of the earliest auto manufacturers to directly market to women. This booklet claims that the automobile has "broadened her horizon -- increased her pleasures -- given new vigor to her body -- made neighbors of faraway friends -- and multiplied tremendously her range of activities."
The growing number of women driving Model Ts could not escape Ford Motor Company's attention. Ford was one of the earliest auto manufacturers to directly market to women. This booklet claims that the automobile has "broadened her horizon -- increased her pleasures -- given new vigor to her body -- made neighbors of faraway friends -- and multiplied tremendously her range of activities."
Artifact
Brochure
Date Made
circa 1915
Subject Date
circa 1915
Keywords
Collection Title
On Exhibit
at Henry Ford Museum in Driving America
Object ID
64.167.951.10
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Technique
Photomechanical processes
Printing (Process)
Color
Black-and-white (Colors)
Multicolored
Dimensions
Height: 6 in
Width: 3.375 in
Inscriptions
Printed on front: The Woman / and the / Ford / Ford Motor Company / Detroit
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