Advertisement, "It Costs 3/8 of a Cent to Travel in the Oldsmobile," 1903

Summary

Ransom E. Olds wanted to manufacture inexpensive automobiles. This 1903 advertisement touts the curved dash Olds as the "cheapest reliable automobile in the world." His creation was the bestselling car in America from 1902 to 1905.

Ransom E. Olds wanted to manufacture inexpensive automobiles. This 1903 advertisement touts the curved dash Olds as the "cheapest reliable automobile in the world." His creation was the bestselling car in America from 1902 to 1905.

Artifact

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Date Made

July 1903

Subject Date

1903

Creator Notes

Made for Olds Motor Works, Detroit, Michigan.

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

91.303.1356

Credit

From the Collections of The Henry Ford. Gift of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)

Dimensions

Height: 9.375 in

Width: 6.375 in

Inscriptions

Printed from top down on advertisement: It / Costs / 3/8 of a Cent / to Travel / in the / Oldsmobile Printed in center: The Oldsmobile is the cheapest reliable automobile in the world, as / well as the most economical in operation. Its premier position has / been won by inventive genius and is maintained by progressive methods / of manufacture. / Price $650.00 / ... / Olds Motor Works, Detroit, Mich.

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