Sam Joseph Grocery Store Display of Heinz Products, Grand Rapids, Michigan, 1929

Summary

"Pickle King" H. J. Heinz's confidence in his products prompted his extraordinary guarantee -- if you didn't find his food satisfactory, you could get your money back. His faith in his product established trust in his customers and provided them with zero financial risk in trying a new product. His guarantee is featured here in the middle of his other advertisements.

"Pickle King" H. J. Heinz's confidence in his products prompted his extraordinary guarantee -- if you didn't find his food satisfactory, you could get your money back. His faith in his product established trust in his customers and provided them with zero financial risk in trying a new product. His guarantee is featured here in the middle of his other advertisements.

Artifact

Photographic print

Subject Date

1929

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

53.41.726

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Linen (Material)
Paper (Fiber product)

Technique

Gelatin silver process
Mounting

Color

Black-and-white (Colors)

Dimensions

Height: 7.625 in

Width: 10.625 in

Inscriptions

written on back: Sam Joseph, 606 Wealthy Avenue, Grand Rapids, Michigan, / Date of Sale 9-9-29 to [?]/29 inc., 1166 packages sold.

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