Trade Card for H. J. Heinz Company, circa 1900, "A Few of Heinz 57 Good Things for the Table"

Summary

As color printing gained momentum in the late 19th century, trade cards became a major means for advertising goods and services. Americans enjoyed and often saved these little advertisements found in product packages or distributed by local merchants. Trade cards for the H.J. Heinz Company, like the one seen here, promoted its pickled foods, preserves and condiments.

As color printing gained momentum in the late 19th century, trade cards became a major means for advertising goods and services. Americans enjoyed and often saved these little advertisements found in product packages or distributed by local merchants. Trade cards for the H.J. Heinz Company, like the one seen here, promoted its pickled foods, preserves and condiments.

Artifact

Trade card

Date Made

circa 1900

Subject Date

circa 1900

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

53.41.2112

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Black-and-white (Colors)
Multicolored
Green

Dimensions

Height: 5 in

Width: 1.75 in

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