Trade Card for Imperial Plows, Bucher & Gibbs Plow Company, 1887-1901

Summary

In the last third of the nineteenth century, an unprecedented variety of consumer goods and services flooded the American market. Advertisers, armed with new methods of color printing, bombarded potential customers with trade cards. Americans enjoyed and often saved the vibrant little advertisements found in product packages or distributed by local merchants. Many survive as historical records of commercialism in the United States.

In the last third of the nineteenth century, an unprecedented variety of consumer goods and services flooded the American market. Advertisers, armed with new methods of color printing, bombarded potential customers with trade cards. Americans enjoyed and often saved the vibrant little advertisements found in product packages or distributed by local merchants. Many survive as historical records of commercialism in the United States.

Artifact

Trade card (Advertising)

Date Made

1887-1901

Creators

Bucher & Gibbs Plow Company 

J.H. Bufford & Co. 

Place of Creation

United States, Ohio, Canton 

Creator Notes

Product made by rinted by Bucher & Gibbs Plow Company, Canton, Ohio. Card printed by J. H. Bufford & Company, Boston, Massachusetts.

Collection Title

Trade Card Collection 

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

89.0.541.737

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 6 in

Width: 3.6 in

Inscriptions

Text at top of front: "IMPERIAL"

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