Ford Promotional Bank, 1950-1970

Summary

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. This bank reminded customers and their children -- users of the bank and potential future customers -- about the Ford Motor Company brand.

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. This bank reminded customers and their children -- users of the bank and potential future customers -- about the Ford Motor Company brand.

Artifact

Bank (Container)

Date Made

1950-1970

Creators

Unknown

Place of Creation

United States 

Location

Not on exhibit to the public.

Object ID

86.129.23

Credit

From the Collections of The Henry Ford.

Material

Ceramic (Material)
Ceramic glaze

Color

Gray (Color)
White (Color)

Dimensions

Height: 8 in

Width: 6 in

Length: 3.5 in

Inscriptions

on small dog's cap: FORD

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