1912 Baker Electrics Advertisement, "The Car that Brought Them All to Shaft Drive"

Summary

This 1912 advertisement praised the "well known efficiency" of Baker Motor Vehicle Company's electric automobiles. Similar ads from the period touted the Baker electric vehicles as simple to use, reliable, safe, clean, and elegantly styled. Sales of "electrics," however, were beginning to decline. Gasoline-powered vehicles with internal combustion engines were beginning to dominate the market.

This 1912 advertisement praised the "well known efficiency" of Baker Motor Vehicle Company's electric automobiles. Similar ads from the period touted the Baker electric vehicles as simple to use, reliable, safe, clean, and elegantly styled. Sales of "electrics," however, were beginning to decline. Gasoline-powered vehicles with internal combustion engines were beginning to dominate the market.

Artifact

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Date Made

18 April 1912

Subject Date

18 April 1912

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

64.167.657.40

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)

Technique

Printing (Process)

Color

Multicolored

Dimensions

Height: 11 in

Width: 9 in

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