Advertising Poster for Crest Toothpaste with Norman Rockwell Illustration, "Look Mom-No Cavities!," 1957
Add to SetSummary
One of Rockwell's most iconic advertising campaigns was Crest's "Look Mom-no cavities!" series in the late 1950s. His illustrations featured wholesome kids holding notes to mothers touting the child's good dental health. These were published in the Ladies' Home Journal, Reader's Digest, McCall's and other magazines popular with women. This poster was likely made for a drug or specialty store display.
One of Rockwell's most iconic advertising campaigns was Crest's "Look Mom-no cavities!" series in the late 1950s. His illustrations featured wholesome kids holding notes to mothers touting the child's good dental health. These were published in the Ladies' Home Journal, Reader's Digest, McCall's and other magazines popular with women. This poster was likely made for a drug or specialty store display.
Artifact
Poster
Date Made
1957
Creators
Creator Notes
Advertising illustration by Norman Rockwell. Commissioned by Procter & Gamble Company.
Keywords
Collection Title
Location
Not on exhibit to the public.
Object ID
88.139.1
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Multicolored
Dimensions
Height: 23.375 in
Width: 17.625 in
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