Wilbur Dunn Cadillac Dealership Pencil, circa 1930
Add to SetSummary
Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. The Wilbur Dunn Cadillac Company used this pencil giveaway to promote the Cadillac brand along with their Jackson, Michigan, dealership.
Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. The Wilbur Dunn Cadillac Company used this pencil giveaway to promote the Cadillac brand along with their Jackson, Michigan, dealership.
Artifact
Graphite pencil
Date Made
circa 1930
Place of Creation
Location
Not on exhibit to the public.
Object ID
86.178.7
Credit
From the Collections of The Henry Ford.
Material
Steel (Alloy)
Brass (Alloy)
Celluloid (Cellulosic)
Wood (Plant material)
Graphite (Mineral)
Color
Ivory (Color)
Blue
Green
Brown
Dimensions
Height: 3.313 in
Width: 0.438 in
Inscriptions
Side: For a Long Drive / Cadillac / Wilbur Dunn Cadillac Co. / Jackson, Mich.
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