1968 Mercury Cougar Coupe

Summary

Ford Motor Company's Mustang, introduced in 1964, was such a success that other car makers soon copied it, including Ford itself. Mercury's Cougar was based on the Mustang, but with more upscale styling and interior appointments that made it something of a "poor man's Jaguar." This Cougar has the rare XR7-G package with a hood scoop, sun roof, and other special trim features.

Ford Motor Company's Mustang, introduced in 1964, was such a success that other car makers soon copied it, including Ford itself. Mercury's Cougar was based on the Mustang, but with more upscale styling and interior appointments that made it something of a "poor man's Jaguar." This Cougar has the rare XR7-G package with a hood scoop, sun roof, and other special trim features.

Artifact

Automobile

Date Made

1968

Driving America
 On Exhibit

at Henry Ford Museum in Driving America

Object ID

2002.42.1

Credit

From the Collections of The Henry Ford. Given in Memory of Heinz C. Prechter.

Material

Metal
Glass (Material)
Rubber (Material)
Vinyl
Leather

Color

White (Color)
Black (Color)

Inscriptions

Back center: XR7 / G Back right: MERCURY Rear quarter panel: COUGAR Front quarter panel: 6.5 LITRE Hubs: XR7

Specifications

Make & Model: 1968 Mercury Cougar coupe

Maker: Ford Motor Company, Dearborn, Michigan

Engine: V-8, overhead valves, 390 cubic inches

Transmission: 3-speed automatic

Height: 52 inches

Wheelbase: 111 inches

Width: 71 inches

Overall length: 190.5 inches

Weight: 3134 pounds

Horsepower: 335 at 4800 revolutions per minute

Pounds per horsepower: 9.4

Price: $3,232

Average 1968 wage: $6,772 per year

Time you'd work to buy this car: about 6 months

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