Concert Program, "Tune in on Henry Ford's Old Fashioned Dance Orchestra," Broadcast from the Ford Exhibition, New York City, 1926

Summary

In January 1926 and 1927, Henry Ford arranged for his Old Time Orchestra to play old-fashioned dance music over a network of radio stations during public showings of the new Ford automobiles. The music was broadcast from Ford Motor Company's New York City branch. Hundreds of Ford dealers set up loudspeakers in their showrooms and invited townspeople to dance to the music. Many did.

In January 1926 and 1927, Henry Ford arranged for his Old Time Orchestra to play old-fashioned dance music over a network of radio stations during public showings of the new Ford automobiles. The music was broadcast from Ford Motor Company's New York City branch. Hundreds of Ford dealers set up loudspeakers in their showrooms and invited townspeople to dance to the music. Many did.

Artifact

Program (Document)

Date Made

January 1926

Subject Date

January 1926

Collection Title

Program Collection 

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

92.150.9452

Credit

From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Technique

Offset printing

Color

Black-and-white (Colors)

Dimensions

Height: 6.25 in

Width: 4.5 in

Depth: 1 in

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