1938 Hupmobile Sales Brochure, "A Distinguished Old Name on a Brilliant New Car"
Add to SetSummary
During the 1930s, designers applied popular streamlined shapes to everything, even old name automobiles. This 1938 ad depicts people stopping and staring at the modern-looking "brilliant" new Hupmobile. The distinguished Hupp Motor Car Company, as the ad suggests, had "always built a good car." Its vehicles were now stylish, too.
During the 1930s, designers applied popular streamlined shapes to everything, even old name automobiles. This 1938 ad depicts people stopping and staring at the modern-looking "brilliant" new Hupmobile. The distinguished Hupp Motor Car Company, as the ad suggests, had "always built a good car." Its vehicles were now stylish, too.
Artifact
Trade catalog
Date Made
1938
Subject Date
1938
Creators
Place of Creation
United States, Michigan, Detroit
Creator Notes
Made for the Hupp Motor Car Corporation, Detroit, Michigan
Keywords
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
81.154.15
Credit
From the Collections of The Henry Ford. Gift of Wallace D. Sawhill.
Material
Paper (Fiber product)
Technique
Printing (Process)
Color
Black-and-white (Colors)
Multicolored
Dimensions
Height: 11 in (when fully opened: 22")
Width: 8.5 in (when fully opened: 17")
Inscriptions
Text on front: A DISTINGUISHED OLD NAME ON / A BRILLIANT NEW CAR / THE 1938 HUPMOBILE / SIXES and EIGHTS / "HUPP HAS ALWAYS / BUILT A GOOD CAR"
Share Anywhere
Use this Artifact Card to share this great find with others. From historic images to vivid descriptions, a record of rich detail is bundled inside a single card.
