Advertisement for 1965 Ford Cars, "Ford Motor Company is: a Youth Movement"

Summary

In the mid-1960s, as the baby boomer generation got behind the wheel, they needed a young-looking and attractive car. And Ford provided it: the Mustang.

In the mid-1960s, as the baby boomer generation got behind the wheel, they needed a young-looking and attractive car. And Ford provided it: the Mustang.

Artifact

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Date Made

20 November 1964

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

92.267.3

Credit

From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 11 in

Width: 8.25 in

Inscriptions

Printed above image: Ford Motor Company is: / a youth movement. / The introduction of the '65 Mustang gave whole / familes a license to to young. / Now everywhere you look, we're serving up / more young ideas in our '65 cars: new disc brakes, / livelier engines, 3-speed automatic transmissions / across the line, new fresh air ventilation with / windows closed-- even reversible keys./ Our cars not only look, feel and act young, / they'll stay young. / Because of one old idea we never forget: quality. / The young ideas come from / Ford Motor Company. Handwritten in blue ink at bottom: TIME 11/20/1964

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