Nissan Leaf Bracelet, 2011

Summary

Promotional giveaways can make advertising messages more personal than billboards or magazine ads. As environmentalism continued to motivate people to reduce, reuse, and recycle, producers responded by recycling materials into branded giveaways. Nissan handed out bracelets made from recycled materials to supporters of zero-emission vehicles like the electric Nissan Leaf.

Promotional giveaways can make advertising messages more personal than billboards or magazine ads. As environmentalism continued to motivate people to reduce, reuse, and recycle, producers responded by recycling materials into branded giveaways. Nissan handed out bracelets made from recycled materials to supporters of zero-emission vehicles like the electric Nissan Leaf.

Artifact

Bracelet (Jewelry)

Date Made

2011

Location

Not on exhibit to the public.

Object ID

2011.351.2

Credit

From the Collections of The Henry Ford. Gift of Charles D. Sable.

Material

Rubber (Material)
Paper (Fiber product)
Metal

Color

Black (Color)
Gray (Color)

Dimensions

Height: 0.25 in  (bracelet )

Width: 2.5 in  (bracelet )

Length: 2.25 in  (bracelet)

Inscriptions

On metal ornament: Nissan LEAF / 100% electric / zero emission / no gas Printed on card, in part: the 100% electric Nissan LEAF / [...] / this is not a bracelet. it's a statement--one made from recycled car tires and metal. [...]

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