Workers Installing New Sod outside Ford Exposition Building, New York World's Fair, 1939

Summary

Ford Motor Company vigorously publicized its exhibition at the 1939-40 New York World's Fair. A dedicated Press Department photographed fair activities and regularly distributed the images to thousands of national publications. This example publicized wintertime landscaping. Workers were preparing the exhibit building and grounds for the 1940 fair, when Ford would unveil a new wing featuring a 420-seat theater.

Ford Motor Company vigorously publicized its exhibition at the 1939-40 New York World's Fair. A dedicated Press Department photographed fair activities and regularly distributed the images to thousands of national publications. This example publicized wintertime landscaping. Workers were preparing the exhibit building and grounds for the 1940 fair, when Ford would unveil a new wing featuring a 420-seat theater.

Artifact

Photographic print

Subject Date

05 December 1939

 On Exhibit

By Request in the Benson Ford Research Center

Object ID

64.167.232.1764

Credit

From the Collections of The Henry Ford. Gift of Ford Motor Company.

Material

Paper (Fiber product)
Linen (Material)

Technique

Gelatin silver process

Color

Black-and-white (Colors)

Dimensions

Height: 7.5 in

Width: 11 in

Inscriptions

Verso: 1434

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