Illustration of Peanuts Characters for 1964 Ford Falcon Advertising Campaign, 1963
Add to SetSummary
From the 1960 to the 1965 model years, Ford Motor Company paid an annual licensing fee for exclusive rights to have the Peanuts gang speak for their new compact model, the Falcon, in ads, billboards, animated TV commercials, and sales brochures. This 1963 drawing was submitted by Ford's advertising agency, J. Walter Thompson, with Peanuts characters drawn by Charles Schulz.
From the 1960 to the 1965 model years, Ford Motor Company paid an annual licensing fee for exclusive rights to have the Peanuts gang speak for their new compact model, the Falcon, in ads, billboards, animated TV commercials, and sales brochures. This 1963 drawing was submitted by Ford's advertising agency, J. Walter Thompson, with Peanuts characters drawn by Charles Schulz.
Artifact
Drawing (Visual work)
Date Made
31 July 1963
Creators
Schneider and Associates (Firm)
Schulz, Charles M. (Charles Monroe), 1922-2000
Place of Creation
United States, Michigan, Detroit
Creator Notes
Original drawing by Charles M. Schulz for Ford Motor Company.
Keywords
Illustrations (Layout features)
Brown, Charlie (Fictitious character)
Collection Title
J. Walter Thompson Advertising Artwork for Ford Motor Company
On Exhibit
By Request in the Benson Ford Research Center
Object ID
68.300.1031.28
Credit
From the Collections of The Henry Ford. Gift of Ford Motor Company.
Material
Paper (Fiber product)
Illustration board
Vellum (Paper)
Technique
Drawing (Image-making)
Color
Black-and-white (Colors)
Multicolored
Dimensions
Height: 14 in
Width: 11 in
Inscriptions
Ink stamp on back: Schneider & Associates [...] July 31 1963 Handwritten on brown paper in marker: 311-64P Label loose with illustration: J.W.T. / DETROIT / Handwritten in ink on back: Peanuts Characters / '64 Falcon Folder
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