Postcard, "The Buick Wells Fargo Built Especially for Dale Robertson," 1957-1958
Add to SetSummary
This postcard shows a car custom built by the Buick factory for actor Dale Robertson, star of the Buick-sponsored TV western, Tales of Wells Fargo. The Buick, "a true Western sportsman's car," had hand-tooled leather bucket seats, a rifle rack, and gun holsters on the doors.
This postcard shows a car custom built by the Buick factory for actor Dale Robertson, star of the Buick-sponsored TV western, Tales of Wells Fargo. The Buick, "a true Western sportsman's car," had hand-tooled leather bucket seats, a rifle rack, and gun holsters on the doors.
Artifact
Postcard
Date Made
1957-1958
Subject Date
1957-1958
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
92.150.9319
Credit
From the Collections of The Henry Ford. Gift of the Family of Henry Austin Clark, Jr.
Material
Cardboard
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 3.5 in
Width: 5.5 in
Inscriptions
Text on front: THE BUICK "WELLS FARGO" Built Especially for Dale Robertson Text on back: See Dale Robertson in "Tales of Wells Fargo" on the NBC-TV Network--the exciting Western show brought to you by your Buick Dealer. Shown with Dale in the picture is a true Western sportsman's car, "The Wells Fargo," built especially for Dale by Buick. Completely power-equipped, it has bucket seats covered with handtooled leather--a rifle rack--gun holsters on the doors to carry Dale's pearl-handled .38 Colt six-shooters--cowhide carpeting--and many other custom innovations.
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