Trade Card for General's Carbo-Weld Semi-Hex Pencils, General Pencil Company, circa 1925

Summary

In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.

In the last third of the nineteenth century, American consumers could choose from an unprecedented variety of goods and services. Seeking to distinguish certain products and businesses from the competition, advertisers began to print and distribute trade cards. Though the popularity of these cards diminished after 1900, some companies employed the informative, often vibrant little advertisements well into the twentieth century.

Artifact

Trade card

Date Made

circa 1925

Subject Date

circa 1925

Creators

General Pencil Company 

Silber, Fred 

Place of Creation

United States, New Jersey, Jersey City 

United States, Michigan, Detroit 

Creator Notes

Advertised product made by General Pencil Company, Jersey City, New Jersey. Retailed by Fred Silber, Detroit, Michigan

Location

Not on exhibit to the public.

Object ID

90.69.5

Credit

From the Collections of The Henry Ford.

Material

Paper (Fiber product)

Color

Multicolored

Dimensions

Height: 6.25 in

Width: 3.5 in

Connect 3

Discover curious connections between artifacts.

Learn More