Product Label for Tomato Catsup by Heinz, Noble & Co., 1872-1873

Summary

Henry J. Heinz introduced tomato ketchup as one of his first bottled condiments in the 1870s. To ensure success among competing ketchup manufacturers, Heinz employed innovative product packaging. Eye-catching labels attracted customers, and clear glass bottles revealed a high-quality product. By about 1905, the H.J. Heinz Company had become the largest ketchup producer in the nation.

Henry J. Heinz introduced tomato ketchup as one of his first bottled condiments in the 1870s. To ensure success among competing ketchup manufacturers, Heinz employed innovative product packaging. Eye-catching labels attracted customers, and clear glass bottles revealed a high-quality product. By about 1905, the H.J. Heinz Company had become the largest ketchup producer in the nation.

Artifact

Label (Identifying artifact)

Date Made

1872-1873

Greenfield Village
 On Exhibit

at Greenfield Village in Heinz House

Object ID

53.41.2157

Credit

From the Collections of The Henry Ford. Gift of H.J. Heinz Co.

Material

Paper (Fiber product)

Technique

Lithography

Color

Multicolored
Red
Blue

Dimensions

Height: 2.75 in

Width: 4.125 in

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