Cheerios Breakfast Cereal Featuring Free Die-Cast Racing Car, 2001
Add to SetSummary
Stock car racing was the fastest-growing sport in the United States in the 1990s. NASCAR's success was reflected in this cereal box. Team sponsors long consisted mostly of companies associated with the automobile industry, or food and beverage makers whose products were sold at race tracks. By 2001, even breakfast cereals found potential customers in NASCAR's growing fan base.
Stock car racing was the fastest-growing sport in the United States in the 1990s. NASCAR's success was reflected in this cereal box. Team sponsors long consisted mostly of companies associated with the automobile industry, or food and beverage makers whose products were sold at race tracks. By 2001, even breakfast cereals found potential customers in NASCAR's growing fan base.
Artifact
Packaging
Date Made
2001
Keywords
Location
Not on exhibit to the public.
Object ID
2001.88.2
Credit
From the Collections of The Henry Ford. Gift of Dorothy Cederquist.
Material
Cardboard
Color
Yellow (Color)
Dimensions
Height: 12 in
Length: 8.25 in
Width: 2.75 in
Inscriptions
front of box: Free Die-Cast Car Dodge Countdown to Daytona See Back for Details / Collect All 5 Historic Team Dodge Die-Cast Cars General Mills Cheerios Toasted Whole Grain Oat Cereal
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