Chrysler Turbine Research Project Perpetual Calendar, 1962

Summary

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. Some giveaway's usefulness outlived the product. This perpetual calendar gave dates to 1989, long after Chrysler's Turbine experiment ended.

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. Some giveaway's usefulness outlived the product. This perpetual calendar gave dates to 1989, long after Chrysler's Turbine experiment ended.

Artifact

Perpetual calendar

Date Made

1962

Location

Not on exhibit to the public.

Object ID

2011.346.1

Credit

From the Collections of The Henry Ford.

Material

Brass (Alloy)

Color

Gold (Color)
Black (Color)
Red

Dimensions

Height: 1.6875 in

Width: 1.6875 in

Inscriptions

Front: IN APPRECIATION / FOR YOUR / ASSISTANCE IN / CHRYSLER CORPORATION / TURBINE RESEARCH / PROJECT Reverse: 1962-1989 / ANDERSON & SONS, INC. / WESTFIELD, MASS. / MFRS

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