Recipe Booklet, "Jell-O Ice Cream Powder: Doesn't That Look Good?," circa 1910
THF294405 / Recipe Booklet, "Jell-O Ice Cream Powder: Doesn't That Look Good?," circa 1910 / front cover
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Artifact Overview
In 1899, Orator F. Woodward acquired the rights to Jell-O from Pearle Wait, who had invented Jell-O when he added fruit flavoring and sugar to powdered gelatin in 1897. Woodward used recipe booklets to gather interest, which proved to be an invaluable marketing strategy. Additional Jell-O products included Jell-O Ice Cream Powder, in which homemakers could add milk and freeze it for a frozen treat.
Artifact Details
Artifact
Booklet
Date Made
circa 1910
Collection Title
Location
Not on exhibit to the public.
Object ID
84.13.3.24
Credit
From the Collections of The Henry Ford.
Material
Paper (Fiber product)
Technique
Bookbinding (Process)
Printing (Process)
Color
Gold (Color)
Multicolored
Navy blue
Dimensions
Height: 5.75 in
Width: 4 in
Keywords |
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Related Content
SetRecipe Booklets from the Early 20th Century
- 17 Artifacts
Recipe booklets are a great resource for learning about the changing eating habits of Americans and discovering early products from some of the well-known companies in the food industry today. For many companies, recipe booklets were a method of marketing, where recipes offered creative ways to use that company's specific products. This set features booklets from entrepreneurial companies in our Recipe Booklet Collection.
article“America’s Most Famous Dessert”
For more than a century, Jell-O has been served at family gatherings, pot-lucks, and barbeques, becoming an American icon. Dig into recipe booklets, and the entrepreneurial story, of this beloved dessert.