T-Shirt Packaged in Shape of Honda Civic, 1990-2000

Summary

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. Drivers could display their loyalty by wearing T-shirts with company names, logos or car images. This giveaway comes from Honda.

Promotional giveaways can place advertising messages deeper into people's lives than billboards or magazine ads. The power of branding -- coupled with consumer brand loyalty -- has also led to the creation of promotional items designed for sale to the public. Drivers could display their loyalty by wearing T-shirts with company names, logos or car images. This giveaway comes from Honda.

Artifact

T-shirt

Date Made

1990-2000

Creators

Unknown

Location

Not on exhibit to the public.

Object ID

2011.349.1

Credit

From the Collections of The Henry Ford.

Material

Cotton (Textile)
Paper (Fiber product)
Plastic

Color

White (Color)
Black (Color)
Red

Dimensions

Height: 2.625 in

Width: 8 in

Thickness: 1.375 in

Inscriptions

Obverse, paper insert: HONDA Sticker on verso: L

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